Is Line suitable for confidential health information?

Line is built so automatic messages carry no clinical detail and access is controlled per person. Health data is special category data, so your practice completes its own data-protection assessment before switching on a workflow, as it would for any supplier.

Can Molly give medical advice?

No. She handles bookings and general information and routes every clinical question to your team, using the urgent-care wording you set.

What should a practice's missed-call text say?

The practice name, when reception will call back, and what to do if it's urgent. Nothing else.

Can Line replace our emergency line?

No. It's for administrative calls. Your recorded and spoken urgent-care instructions stay in place.

Can the whole team use one number?

Yes. Everyone gets their own login and calls or texts from the business number on their own phone. The shared inbox shows who's handling what.

How much does Line cost for clinics and practices?

Plans start at £4 a month with a UK number included. Calls, texts, and Molly's minutes are charged per use. No setup fee and no minimum term.

Line for clinics and practices

A practice phone line that respects the patient

Appointment requests, opening hours, and directions handled automatically. Clinical questions, results, and anything sensitive routed to a trained person. Nothing private in a text.

Get your business number See pricing

From £4 a month. Pay only for the calls and texts you use. No minimum term.

BDBramley Dental020 0000 0789

Incoming call · reception on another lineMon 08:31
Bramley Dental, Molly speaking. How can I help?
Molly, AI receptionist
I'd like to book a check-up, and I've got a bit of pain in a back tooth.
I can book the check-up now. For the pain, I'll ask the team to call you this morning. What's the best number?
Molly, AI receptionist
Reception queue
Check-up booked Tuesday 15:00. Flagged for a clinical callback.

What does Line do for clinics and practices?: Handles the administrative calls and texts for a practice: bookings, hours, directions, and missed-call replies. Clinical questions go to your team, and sensitive detail stays out of automatic messages.
Can I keep my current number?: Yes. Port your UK number to Line, or start with a new one today and port later. Either way it works on the phone you already have.
What happens when I miss a call?: The caller gets a neutral text: who you are, when reception will call back, and what to do if it's urgent. No health detail.

Automate the admin, not the judgement

Reception spends half the day on questions with fixed answers. Let Line take those and keep the trained people for the calls that need them.

Fewer routine calls at the desk

Hours, location, parking, registration, and what to bring. Answered instantly, every time.

Neutral messages by design

Missed-call texts and reminders carry no condition or treatment detail, so a shared phone reveals nothing.

Access by role

Each staff member has their own login and sees only the conversations their role needs.

Set up in an afternoon

No engineer, no hardware, no contract. Three steps from sign-up to your first call.

1
Get a number
Choose a UK mobile or local number, or bring the one that's already on your van and your website.
2
Tell Line who handles what
Bookings and general questions to Molly. Results, prescriptions, symptoms, and complaints to a staffed line.
3
Set what happens when you can't answer
A neutral missed-call text with the callback window and your urgent-care wording.

Where the line is drawn

The automated path helps with admin and hands the rest to the right person.

When this happens	Line does this	So you get
Appointment change	Confirms identity your way and updates the booking.	Reception gets the request without unrelated health detail.
Caller describes urgent symptoms	Gives your approved urgent-care instruction and routes to the clinical line.	No diagnosis, no false promises.
Missed call from the practice	Sends a neutral service text with the callback window.	Nothing about a condition or a treatment in the message.

Worth knowing

Health information gets extra legal protection

The ICO classes information about a person's health as special category data. That is why Line's automatic messages for practices carry no clinical detail and why each staff member gets their own login with role-based access.

Source: ICO, what is special category data?

Questions people ask

Straight answers on setup, limits, and what it costs.

AI receptionist for clinics

The receptionist's whole job, replicated: workflows, tools, and a day on the phones.

Virtual receptionist

How Molly handles bookings and hand-offs.

Shared phone number

One practice identity, access by role.

Text auto reply

Neutral service replies by text.

Last reviewed 6 September 2026. Sources: ICO, what is special category data?.

Never miss another customer

Pick a UK number, add your team, and choose what happens when you can't answer. Live in minutes, on the phone already in your pocket.

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