The receptionist your plumbing business never had
Every plumber loses jobs under a sink. An AI receptionist on your Line number answers while your hands are full, finds out whether the water has stopped, quotes your call-out fee, books the job into your diary, and writes it up in your CRM. Start with Molly, the pre-built receptionist, or build your own agent for the way you work.
- Incoming call while you're under a bathTue 10:42
Hardy Plumbing, how can I help?
Molly, AI receptionistThere's water coming through the kitchen ceiling.
Let's sort that. First, is there a stopcock you can turn off? It's usually under the sink.
Molly, AI receptionistFound it. It's off. It's still dripping though.
Good, that stops the worst of it. What's your postcode? Dan can be with you at 12:15 today. The emergency call-out is £95 plus parts. Shall I book that?
Molly, AI receptionistYes please, SW11 4EF.
Job booked · Emergency · Dan · 12:15
Leak from above kitchen, stopcock off. Job created in the CRM, customer texted the confirmation and Dan's ETA.
Everything a plumbing receptionist does, done by the agent
A good receptionist in a plumbing firm does more than take a message. Each job below is a thing the agent does on the call, or straight after it.
| What a receptionist does | How the agent does it |
|---|---|
| Answers the phone in the company name, every time | Picks up on the first ring, 24/7 or only when you can't, with your greeting. |
| Works out if it's an emergency | Asks whether the water is stopped, whether there's a smell of gas, and whether anyone is vulnerable. Follows your triage rules to decide. |
| Talks the caller through the stopcock | Gives your approved first-aid steps for leaks and no-heat calls, from your knowledge base. |
| Quotes the call-out fee and hourly rate | Reads your price list. Quotes the emergency rate out of hours and the standard rate in hours. |
| Books the job into the right engineer's diary | Checks who covers the postcode, finds the next slot in Google Calendar or Microsoft 365, and books it. |
| Texts the customer the confirmation and ETA | Sends the time, the engineer's name, and what to have ready, by SMS or WhatsApp. |
| Creates the job in the CRM | Adds the customer, the address, the fault, photos they've sent, and the booking, to your CRM or job sheet. |
| Chases the quote a week later | Rings or texts the customer who didn't book, and books them in when they're ready. |
| Reminds customers about the annual boiler service | Runs a workflow on the service anniversary: text, call if no reply, book the slot. |
Workflows a plumbing firm builds in an afternoon
Each one is a trigger, a few conditions, and actions in the workflow builder. No code. Change a step and it's live.
- 1The agent asks the emergency questions and grades the call
- 2If it's a gas smell, gives the gas emergency number and stops
- 3If it's an active leak, finds the on-call engineer and books the next slot
- 4Texts the customer the ETA and the emergency rate
- 5Creates the job in the CRM and posts it to the team channel
Emergencies get booked at 2am without waking anyone who isn't on call.
- 1The agent texts to ask if they have questions about the quote
- 2If no reply in 24 hours, calls the customer
- 3Answers questions from the quote and your price list
- 4Books the job if they say yes, or records the reason if they say no
Quotes stop dying in the customer's inbox.
- 1Text the customer with a booking link
- 2If no booking in a week, the agent calls and offers the next three slots
- 3Books the slot and sends the confirmation
- 4Updates the service date in the CRM
A full service diary every autumn, without a single manual call.
Built in the workflow builder: a trigger, conditions, and actions. The agent is one of the actions.
Tools and integrations the agent works with
A receptionist is only useful if they can get into the diary and the CRM. Connect the tools and the agent uses them on the call.
A Tuesday with the agent on the phones
What actually happens when the phone is covered all day.
A landlord calls about a tenant with no hot water. The agent books a 9:30 visit with Dan and texts the tenant the ETA.
Three calls in ten minutes while you're on site. All answered. Two quotes booked, one message for a bathroom refit.
The bathroom customer gets a callback from you with the job details already in the CRM.
The quote-chase workflow texts four customers from last week. One books a boiler swap for Friday.
Out-of-hours rule switches on. Calls now go to the agent first.
A burst pipe. The agent talks the caller through the stopcock, grades it as an emergency, and books the on-call engineer for 23:45.
- A smell of gas. The agent gives the gas emergency number and stops the call.
- A customer who wants to argue about an invoice. The agent takes the details and flags it to you.
- Anything your triage rules mark as needing a person. You write those rules.
Questions plumbing and heating businesses ask
Straight answers on setup, limits, and cost.
Related
Line for plumbers
The whole phone system for your trade: numbers, routing, texts, and the inbox.
AI receptionist
What the receptionist does on every call, and what it costs.
Workflow builder
Triggers, conditions, and actions for calls and messages.
Integrations
Zapier, Make, n8n, and the REST API.
Last reviewed .
Put a receptionist on your number today
Pick a UK number or bring yours, switch the receptionist on, and tell it about the business. Included with Pro and Business, an add-on on Starter. No setup fee.